As the Creative Director for Launch DRTV, Drew is responsible for developing and driving a crisp, clear and exciting sales message for your campaign that is always focused on one critical factor: your ROI. Drew has spent years honing outside the box sales and marketing strategies that have helped propel numerous TV and telemarketing campaigns to new levels.
In addition to a meticulous and innovative approach for structuring successful offer strategies guaranteed to make the phones ring with highly qualified buyers, Drew has a truly specialized ability to surface even the most subtle money making opportunities for your campaign that others would miss. His customized sales and marketing strategies are guaranteed to take your direct response campaign to the next level.
Prior to entering the direct response industry, Drew was an Emmy®-nominated, award-winning TV journalist for both FOX and CBS news affiliates across the country.
With over 15 years of hands-on industry experience, Sam Najah is one of the most trusted and respected producers in the business. He has a distinctive reputation for making certain that clients are extremely satisfied with the end result and that projects come in on time and on budget. Sam's comprehensive experience in the industry gives him the unique ability and insight to effectively understand every aspect of a production. He is truly the "go-to guy" that every client loves to have on a project because he makes things happen.
In addition to direct response, Sam has an extensive track record producing an extremely extensive list of highly recognizable branded campaigns on both the national and international level. His experience also extends to the production of extreme stunt commercials, specializing in free-fall aerial cinematography. While the sky may be the limit at some companies, for Launch DRTV it's just one more place we've got a successful track record of producing hits.